Lace Up, Save Lives. (Nike)Red
By nam | Jun 13th, 2010 | Everything Else,Inspiration |
Jenkins and I ended up in the Nike store today at Union Square. Surprisingly, my entire day to day shoe line up no longer consists of a single pair of ‘true’ sneakers.
Mike had a gift card from a vendor to blow. I was just looking around.
However, I ended up being drawn to a pair of a Free Run running soes in a subtle black color way (I’ll post photos later).
During check out I noticed that Product (Red) is still alive and strong. This time it came in the form of shoelaces. I’m a fan of the Product (Red) campaign so I picked some up for the new sneaks. I thought it wouldn’t hurt to add a splash of color and do a tiny amount of ‘good’ in the process.
I remember first seeing the laces specifically in this web film that featured Kobe and a bunch of soccer players.
Btw, the packaging is beautiful. Here are some closer snaps.







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